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Marketing insight: 8 LinkedIn stats you need for 2021

Marketing insight: 8 LinkedIn stats you need for 2021

by asabell ltd | Jan 18, 2021 | Content marketing, Creative, Social media, Top tips

Choosing the right social media platform to showcase your business can be tricky. LinkedIn, with 690 million users, is a safe bet if you’re looking to build your credibility and convert visitors into customers. But why is this platform such a useful one in B2B...
Marketing insight: making the most of LinkedIn

Marketing insight: making the most of LinkedIn

by asabell ltd | Nov 3, 2020 | Content marketing, Social media

Your personal LinkedIn account is the perfect place to start building your individual brand in a professional setting. With over 300 million members, it’s a fantastic place to grow your network and harness new opportunities. That doesn’t mean it’s a revolving door of...
Five reasons to say ‘yes’ to social media in B2B

Five reasons to say ‘yes’ to social media in B2B

by asabell ltd | Aug 21, 2020 | Digital, Social media

Deciding to include social media in your B2B marketing mix can feel counter-intuitive: surely it’s more of a B2C tool? In fact, 83 per cent of B2B marketers use social media, making it the most common B2B marketing tactic. To help you take the plunge, here are five...
This year, marketing needs to be 20/20

This year, marketing needs to be 20/20

by asabell ltd | Jan 8, 2020 | Content marketing, Social media, Thought leadership

Over the past decade, marketing has become more personal, more ubiquitous and more immediate. Here’s how to stay ahead in 2020. As the 20s begin, it’s easy to think that we’re about to see the dawn of a whole new kind of marketing. With artificial intelligence,...
Why you need to set your employees free on social media.

Why you need to set your employees free on social media.

by asabell ltd | Aug 9, 2017 | Social media

Discover why employee advocacy on social media is so important — and how it can boost your reach, driving more prospects to your content on LinkedIn.   Why employee advocacy? When it comes to B2B social media, you shouldn’t just be relying on your company...
Why you should let your people use social media at work.

Why you should let your people use social media at work.

by asabell ltd | Mar 23, 2016 | Social media, Thought leadership

By Jenny Harbour, Head of Social Media. Employee advocacy is a vastly underrated tool for B2B businesses in the battle to get their messages to the right audiences. Here’s why I’m all for it. The power of employee advocacy. Employee advocacy is getting employees to...

Recent Posts

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  • Marketing insight: making the most of LinkedIn
  • Marketing insight: animations
  • How to create sales enablement that seals deals

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