by asabell ltd | Oct 12, 2021 | Content marketing, Creative, Top tips
When it comes to what makes the cut, small details can make all the difference, and there’s often a fine line between what separates amateur video footage from the work of a professional. If you’ve been following our top tips so far then you should have some of the...
by asabell ltd | Sep 28, 2021 | Content marketing, Creative, Top tips
So, you’ve followed the basics and know how to line up your shots, what kind of background you want to use, and how to avoid entry level pitfalls. But what about starting to incorporate some more advanced techniques and variation into your video recordings? Part two...
by asabell ltd | Sep 7, 2021 | Content marketing, Creative, Top tips
In this day and age, everything is mobile, on the move, and instantaneous, and making videos is no exception. Even some of the most professional videographers are now reliant on their smart phones, for easy access to filming, editing, and publishing in minutes. And,...
by asabell ltd | Jul 7, 2021 | Campaign strategy, Content marketing, Creative, Social media, Thought leadership
As you’re probably aware, a successful webinar can help you to connect with your community, drive customer interactions and bring in new business. In fact, 74% of marketers consider webinars to be the best way to generate quality leads. But are you getting the results...
by asabell ltd | May 6, 2021 | Content marketing, Creative, Top tips
Storytelling is part of who we are. It’s been around for millennia as folklore, old wives’ tales, cave paintings, ancient scripts, poetry and song. Stories have a powerful, innate purpose. Not only do they entertain and enthral, and create a sense of community, but...
by asabell ltd | Mar 25, 2021 | Content marketing, Creative
Copywriting has changed fairly dramatically over the last few decades since digital took over. The majority of content is now written for the web and social media channels. It can be difficult to keep up with best practice and writing conventions, but it’s important –...