by asabell ltd | Jun 22, 2021 | Content marketing
When you’re planning your website content, your top priority should be making it easy for your users to find what they are looking for – it must be all about the user experience. And a good UX design needs well-structured content that takes your audience’s needs and...
by asabell ltd | Jun 10, 2021 | Content marketing
As B2B marketeers, we all want prospects to get in touch. But to transform enquiries into actual business, you need to understand where each potential customer is coming from. Each prospect will want to see different types of content, so you’ll need to tailor your...
by asabell ltd | Jun 9, 2021 | Content marketing
The same mistakes crop up time and again in blog posts. We list the top five most common issues to avoid. Make sure to look out for these in your own writing and share them with your colleagues. 1. Spelling and grammatical errors Nothing looks more...